Publications
JUST PUBLISHED

Unleashing WOW!

The Creative Leader’s Guide to Breakthrough Innovation

Unleashing Wow! is Dr. Detlef Reis’s essential guide to mastering creative leadership and driving breakthrough innovation in this age of disruption and creative destruction. With actionable tools, inspiring stories, and proven strategies, this book equips leaders and teams to thrive in today’s fast-changing business landscape.

What You’ll Learn:

  • How to unlock the power of Eureka moments.
  • Proven methods for leading high-performing creative teams.
  • Tools to spark innovation and sustain it in your organization.

Reader Benefits:

  • Transform your leadership approach.
  • Empower your team to innovate effectively.
  • Achieve sustained creative breakthroughs.
Buy now on Amazon

I love this book! The structure, imagery, and clear writing make it a joy to read. It masterfully connects the past, present, and future, framing creativity and innovation within a grand, big, and small picture. Well done, Detlef!

Dr. Bettina von Stamm
Innovation Philosopher, Author of “The Innovation Wave” and “Managing Innovation, Design and Creativity”

Unleashing Wow! is the ultimate guide for leaders aiming to infuse creativity and innovation into their organizations. Dr. Detlef Reis offers practical tools and strategies with a mix of wisdom, humor, and a few reality checks—like the reminder that most people resist change, but you’ve got to push forward anyway.

Nadim Xavier Salhani
Former CEO, Mudman Group

WOW! Rich in Content!  Dr. Detlef Reis offers the seeker an extraordinary journey into creativity and innovation. This book is rich in content, with the book itself exampling the WOW! factor in terms of approach, content, and learning experiences. As Dr. Reis advocates, it’s time to move on and human up. WOW!

Dr. Alex Bennet
Co-Founder and Director,Mountain Quest Institute, USA

Practical inspiration for all! If you're looking for a tool to help you and your team come up with great ideas... you've found it! This will not make everyone the most creative person in the world, but it WILL enhance the creativity of everyone who reads it and applies its principles. Engaging format, great illustrations—perfect for teams looking to generate ideas and innovate together.

Dr. Ian Fenwick
Professor and Executive Director,Sasin School of Management, Thailand
Coming in 3Q 2025

X-IDEA

The Structured Magic of Playful Innovation

Discover the framework behind one of Thinkergy’s most powerful innovation methods—X-IDEA. This book guides leaders and teams through a structured yet playful process to generate, develop, and implement breakthrough ideas. It’s the perfect resource for solving complex challenges and fostering a culture of continuous innovation.

What sets Dr. D’s upcoming book apart is that it’s not just another manual on creative processes and thinking tools. Instead, it follows an entire real-world innovation case, showcasing how the X-IDEA framework led to the creation of a successful business—bringing the method to life in a practical, engaging way.

Coming 2026

The Genius Journey

The Structured Magic of Playful Innovation

Embark on a transformational journey to unlock your peak creative potential. In this book, Dr. D reveals how to overcome personal creativity barriers and develop an authentic creative leader’s mindset—the foundation for inspiring teams to achieve extraordinary results and innovations.

The Genius Journey takes readers through 10 destinations, where they uncover creativity-inhibiting and -empowering mindsets. By embracing this journey, they gain access to advanced levels of creativity and learn how to trigger Eureka moments for breakthrough innovation.

Coming 2026

TIPS

Aligning Creative Talents for Wow

Learn how to identify and leverage your team’s unique talents and innovation styles with TIPS—Thinkergy’s proprietary talent and innovator profiling system.

This book offers practical insights into aligning individual strengths with organizational goals to drive wow performance and success in business and innovation.